Although EA might technically be delivering on its commitments by continuing to release updates and add ons in franchise modes, it's clear that franchise mode is lagging behind other (more profitable) modes. Also, these late updates end with Mut 25 coins the appearance of the developmental similar to lip service. However, anyone who thought that the latest update would be anything of a major issue, then you're creating a risk for disappointment. This article, while in essence an rant, it's fair to say that the game is enjoyable in general terms, but it's also a huge disappointment.

However what, how did we get here and what should we do now to bring the revival of Madden's Franchise Mode back on the right track? In order to break it down, let's look back and look over all those recent incidents that brought us where we're today with the hope of finding out more about what and where things were wrong.

We'll then go over the specifics of the most recent update, and the reason it failed to ease the concerns among the Madden community about how it's taking so long to get there. We'll also look at what areas must be priority areas for EA in the future in order building confidence of the community and fulfill the expectations of the majority of players who gamers want from franchise modes.

Like any good detective one of the key words to remember in order to get to the bottom of any issue is "follow the money." In the case of the Madden franchise, it's likely there's been a strong connection between its slowdown and the growth of microtransactions in Madden Ultimate Team. While MUT became more popular and became a lucrative source of revenue for EA but the franchise mode began to be neglected getting only minimal changes year after year.

It was simpler to ignore the passionate crowd of franchise gamers who were screaming for attention, especially when EA was full to its ears in cheap mut coins funds and the franchise mode didn't add any extra value to the stack of money. Then, there was that trending hashtag during the Summer of 2025. the demand for major updates for franchises appeared to be gaining traction and drawing the attention of EA.